Industrial products are big, heavy and complicated, and the parts that matter are usually inside. We work with you to put them on a desk, in a browser or in a headset, opened up and working, wherever your buyers and your team are.
The idea Take our biggest machine to every trade show without the lorry
Scale it up
Industrial machines rarely fit the places you need to show them. Start with this injection moulding machine as a model on the counter, take it to full size beside a visitor, then take it apart.
The story For an idea like this, the story might be a printed card on the counter that grows into the full machine in the aisle, opens up when a buyer asks and shows your sales team which parts people looked at.
Sumitomo Demag
Sumitomo Demag builds automated manufacturing equipment: machines too large, and too much in demand, to move. That made them hard to show to customers, or to explain.
Together, we built a phone app that puts a machine on any table. People turn it in 3D, look inside and tap points on each part for detail, so a buyer can check it suits them before a large investment.
Product demonstrations
On the real thing
Point a phone at the product itself, and animations, labels and instructions appear on the right parts of it.
On a printed card
A printed image on a leaflet, a stand or a desk brings up a 3D product that is not physically there.
Either way, people can see and handle the product and its instructions in 3D, which comes close to being shown in person. The same app then serves training and troubleshooting as well as sales. Read the TASKI story
With Cummins and their creative partners Artisan, we used augmented reality for a product launch, press, customer support and a long-term sales campaign: compare products, explore each section, read about the components and watch demonstrations. Read the Cummins story
Processes and people
Process simulation · BP
Some processes are too large, or too new, to show. With Designworks, we built an app for BP that shows three new processes in augmented and virtual reality, triggered by custom-made models that went on a global tour of events and exhibitions.
Read the BP story
Recruitment · Jaguar Land Rover
Jaguar Land Rover wanted more young people to apply for technician apprenticeships. Together, we made an augmented reality app that worked with their mailers and event leaflets: an X-ray view under the bonnet, a car to customise down to the number plate, and a drive mode that bumps into the mugs on your desk.
Read the Jaguar Land Rover storyIn the browser
When a range is too wide for any showroom, a web page can hold it. WebXR runs 3D in an ordinary browser, on a laptop or a phone, with nothing to download.
For Centrica Business Solutions we built a site people explore in 3D. Solar panels, heat pumps, combined heat and power and electric vehicle chargers are labelled where they would be fitted, and analytics show Centrica which of them prospective clients look at, so the conversation that follows starts in the right place.
In one app
One app, made with you, can hold any of this. You choose together what your audience needs.
Industrial app Specification
For training where the real place matters, see the NCC’s virtual reality training, filmed on site in 360.
How we work
You share production drawings or CAD files, and we agree with you who it is for: buyers, engineers or apprentices.
Together we choose which parts open, move and explain themselves.
We make a model that runs smoothly on a phone, a tablet or in a browser, and test it with your team.
On the app stores, your enterprise system or your website, with a record of use if you want one.
Case study
AR Infrastructure Visualisation for Public Sector Field Teams
Harmony created a mobile augmented reality app for an overseas public sector client, giving utility and roadworks teams an “X-ray”...
Read the story
Case study
Sumitomo Demag
Demonstrate and learn easier than ever with augmented reality.
Read the story
Case study
Centrica Business Solutions WebXR
Discover sustainable energy solutions with Centrica Business Solutions’ immersive 3D WebXR experience, crafted by Harmony Studios....
Read the story
What we use
Most industrial projects start with an accurate 3D model, then reach people through augmented reality, the browser or a headset.
Some things are easier to judge, buy or learn when they are in the room at the right size. Augmented reality puts them there through the camera of a phone or tablet, so people can walk round them.
A product still in design, a mechanism hidden inside a machine or a character that only exists as a sketch is hard to show with a camera. We model and animate it with you, so people can see what it looks like and how it works.
Plenty of people will not install an app to look at one product. WebXR runs 3D and augmented reality in the browser they already have, so a link, a printed code or a button on your product page is all it takes.
Some places cannot be visited yet, are too risky to practise in or are simply too far away. Virtual reality puts people inside them at full size, wherever they happen to be.
Sometimes people need to be there to understand it: at the launch, on the site or in the room where the job is done. 360 video films every direction at once, so your audience can look wherever they like, on a phone, in a browser or in a headset.
Most apps and experiences need a system behind them to change the content, manage who has access and keep the data safe. Edit something once in a web system we build with you and every device shows it.
13 July 2026
Walk the building before it exists
A browser-based tour of a site that doesn't exist yet, built from your existing models and drawings, lets stakeholders explore it,...
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24 March 2026
How AR is cutting costs and protecting revenue through smarter machinery maintenance
Augmented reality is helping businesses reduce machinery downtime, lower maintenance costs and improve operator support. By delive...
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4 September 2025
Apple Immersive Video Production: Harmony’s Guide to 8K 3D VR Content
Learn how Apple Immersive Video is pioneering a new era of 8K 3D content, bringing this revolutionary format to life for major int...
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Questions
They help. Most industrial models start from production drawings or CAD files, which keeps every part accurate. Drawings and photographs work too.
Yes. Many industrial apps are for internal use only, so we can release yours on your enterprise system instead of the public app stores.
No. Most of the projects on this page run on a phone or a tablet, and WebXR runs in an ordinary web browser. Headsets suit training and exhibitions, where people stand inside a process.
Yes, if you need to. The app can record what people do in a secure online database, so your sales and training teams see which products and parts drew attention.
Your idea
Tell us what you are trying to explain, launch or change in your sector. We will work out with you which medium suits it.
Other sectors
Most visitors see the obvious sights and miss the rest. We work with tourism organisations, councils and travel operators to give people something to explore before they go, on the way and when they arrive.
Some equipment is too big, too busy or too risky to practise on, and a page of instructions only gets people so far. We build training with you that staff, students and new starters can see, try and repeat.
Then let the screen join in. A toy, a book, a pack or a poster can come alive when someone points a phone at it, and together we make what appears.
People have more to watch, play and visit than they have time for. We help attractions, broadcasters and event teams give them something to do, so they stay longer and come back.
Healthcare stories are told to patients, to clinicians and by the people who sell to them, and every word has to be right. Together, we turn approved science into something people can see, turn round and follow.
A photo cannot tell a shopper whether something will fit, suit them or go with their room, and a shopping centre has to give people a reason to make the trip. We work on both with you.
Your turn
Tell us the idea you are trying to explain, launch or change, and together we will find the right way to tell it.