Insights

Sep 4, 2025

Apple Immersive Video Production: Harmony’s Guide to 8K 3D VR Content

Learn how Apple Immersive Video is pioneering a new era of 8K 3D content, bringing this revolutionary format to life for major international brands.

Jun 12, 2025

Hand Tracking in VR

Virtual Reality has been consistently evolving, introducing new features and technology to open up accessibility, and a pivotal advancement in recent years has been the evolution of hand tracking.

May 21, 2025

Augmented Reality: Transforming Engagement and Learning at Pharma and Healthcare Events

Discover how Augmented Reality (AR) is revolutionising pharmaceutical and healthcare events, enhancing understanding of complex information and creating visually exciting learning experiences. Explore its key benefits and practical applications for impactful engagement.

May 15, 2025

Decoding the Digital Overlay: A Guide to AR Tracking Technologies

This article provides a clear and detailed guide to the various AR tracking technologies that enable immersive augmented reality experiences. From marker-based tracking to advanced techniques like SLAM and hand tracking, we explore how AR understands and interacts with the real world.

May 8, 2025

Driving engagement: Benefits, Uses, and Costs of VR for Pharma & Healthcare

Discover how Virtual Reality (VR) is revolutionising pharmaceutical and healthcare events, from enhancing learning through immersive simulations to creating impactful product launches. This article explores the key benefits, practical applications, and essential cost considerations for leveraging VR to drive engagement and achieve a strong return on investment.

Apr 24, 2025

Generative AI: Revolutionising the Creation of AR and VR Experiences

Apr 15, 2025

Niantic's Spatial SDK

Niantic's Spatial SDK, formerly known as Lightship, empowers developers to craft groundbreaking augmented reality (AR) experiences that seamlessly blend the digital and physical worlds.

Apr 10, 2025

Immersive Realities: Navigating the AR and VR Trends of 2025

The landscape of augmented reality (AR) and virtual reality (VR) continues its rapid evolution in 2025, promising more seamless integration into our daily lives and a deepening impact across various industries.

Mar 13, 2025

Navigating DTAC: Why Compliance is Crucial for AR/VR in Healthcare

Let us help you create DTAC-compliant AR/VR experiences for healthcare. We understand the critical need for trust and safety, ensuring your solutions meet rigorous standards for data protection and usability. We have successfully create experiences for our clients that have achieved DTAC compliance for VR training and AR rehabilitation, opening doors to NHS partnerships. Navigate the complexities of compliance with our expertise, and deliver impactful, secure healthcare technology.

Feb 27, 2025

Unlocking the Future of Graphics with WebGPU

WebGPU: Web graphics, evolved. Power up your apps with direct GPU access. Expect faster renders, smoother visuals, and advanced computing. Dive in!