Insights · Page 5
Insights
Industry insights, expert perspectives and the latest discoveries from the world of immersive technology.
All insights
75 insights
5 Oct 2017 · 6 min read
The Augmented Reality Revolution
So, whats the deal with augmented reality? Is it here to stay or is it just another fleeting phase in the technology timeline? Hear our thoughts….
5 Oct 2017 · 4 min read
How Augmented Reality Is Helping Us Do More With Less
We explain how to use digital realities to improve time, resource and cost efficiency in regards to product training and troubleshooting.
4 Oct 2017 · 9 min read
5 Augmented Reality Apps All Business Owners Should Know About
Augmented Reality is transforming industries. The uses for the technology are fast expanding and business owners need to be able to adapt an...
4 Oct 2017 · 5 min read
Apple vs Google: AR Kit vs AR Core
Who will come out on top? Google and Apple have both launched their competing AR development platforms this year and are going head to head...
28 Sep 2017 · 4 min read
Stories That Come To LIFE!
Our latest venture with Mardles has launched! This set of exciting, interactive story books come to life in augmented reality using smart ph...
28 Sep 2017 · 5 min read
Spatial Sound in VR
It’s easier to trick the brain into creating an audible illusion of an environment than it is to trick the brain into seeing a believa...
14 Sep 2017 · 5 min read
VR Sickness: What it is and How to Stop It
An aspect of virtual reality we discovered many years ago, is the effect of motion sickness and the restrictions it creates when building gr...
10 Sep 2017 · 4 min read
Mardles Magic Masks
The magic masks have landed! Our range of 20 Augmented Reality masks with Mardles has launched! Now that the products are finally hitting th...
21 Aug 2017 · 3 min read
We’ve Been Nominated! #RWTechies
We’re delighted to announce that we have been shortlisted as one of three finalists in the 2017 Retail Week Tech Awards in the categor...
1 Aug 2017 · 3 min read
The Limit: A Space Action VR Experience
Things never stay the same for long here in the studio. We’re consistently updating and improving our technology to stay ahead of the...
26 May 2017 · 2 min read
Mardles Augmented Toys and Books
We are delighted to announce the launch of two new exciting ranges of children’s products this summer under the Mardles brand. As an extensi...
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