Insights · Page 4
Insights
Industry insights, expert perspectives and the latest discoveries from the world of immersive technology.
All insights
75 insights
11 Jan 2023 · 7 min read
Artificial Intelligence and Augmented Reality Combine in Children’s Toy Products
“Mardles” Artificial Intelligence (AI) Augmented stickers launching in Summer 2023 Mardles, the award-winning Augmented Reality children’s toy brand, are launching the most exciting addition to their...
21 Nov 2022 · 5 min read
What is AR, XR, MR and VR? Stripping back the World of Digital Reality and the Metaverse. Augmented, Mixed, Virtual and eXtended defined.
People in the Tech Industry shouldn’t be able to make up the names or acronyms for things they invent – it should be a law. It is hard enough to describe a set of visual technologies witho...
10 Aug 2021 · 4 min read
The Perks of using Virtual Reality to Train Employees
Covid-19 has affected businesses in many ways throughout the past year, however, training is one area that should not have been! With an inc...
3 Nov 2020 · 3 min read
Augmented Reality and Remote Training
Companies providing products and services require the ability to train and support staff. This is to obtain high standards of safety, effi...
24 Jun 2019 · 5 min read
3 Minute Read: What’s New in AR?
AR has never evolved quicker than it has this year. New developments in the technology are opening up a multitude of opportunities which wer...
8 Nov 2018 · 4 min read
Miss Alternative World – Relive the Night in VR!
We had the pleasure of live streaming and filming backstage in 360 at this year’s iconic Miss Alternative World pageant at Shakespeare...
15 Mar 2018 · 4 min read
VR Cinema Is Here! Play synchronised VR across multiple headsets
Mobile VR is often the go-to option for brands wanting user friendly and short-form VR experiences, however, until now it has been difficult...
7 Feb 2018 · 6 min read
Sorry Mark Zuckerberg, the world isn’t ready to buy into FaceBook VR (yet)
FaceBook Spaces is sparking a lot of conversation around the future of social and the role of VR. Hear our thoughts after testing their late...
12 Dec 2017 · 9 min read
The Golden Rules for VR Design
Want to design for augmented or virtual reality? A little unsure about the do’s and don’ts of the technologies? Have no fear! Ou...
23 Nov 2017 · 7 min read
How Much Does Augmented Reality Cost?
Managing Director, Jason Higgins explains the burning question on everyones mind when it comes to augmented and virtual reality content crea...
10 Nov 2017 · 7 min read
Understanding Augmented and Virtual Reality
Our bite sized guide will help you get to grips with augmented, virtual and mixed reality – what they are, how they work and how they&...
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