Our World
See what we've been getting up to

Apple vs Google: AR Kit vs AR Core

Who will come out on top? Google and Apple have both launched their competing AR development platforms this year and are going head to head in a battle for who can bring AR to the masses.

Spatial Sound in VR

It’s easier to trick the brain into creating an audible illusion of an environment than it is to trick the brain into seeing a believable image. This is why the virtual reality industry puts such a strong focus on creating jaw dropping visuals and overlooks advancing realistic sound simulation technology.

Stories That Come To LIFE!

Our latest venture with Mardles has launched! This set of exciting, interactive story books come to life in augmented reality using smart phones and tablets. Story time will never be the same again!

VR Sickness: What it is and How to Stop It

An aspect of virtual reality we discovered many years ago, is the effect of motion sickness and the restrictions it creates when building great experiences with headset based Virtual Reality. Motion sickness itself occurs for several reasons and each needs a targeted solution to create a flawless outcome.

Mardles Magic Masks

The magic masks have landed! Our range of 20 Augmented Reality masks with Mardles has launched! Now that the products are finally hitting the shelves we thought it was about time we explained what makes these masks so special.

We’ve Been Nominated! #RWTechies

We’re delighted to announce that we have been shortlisted as one of three finalists in the 2017 Retail Week Tech Awards in the category of Marketing Initiative of the Year for our work with British Land PLC in December 2016. We will be attending the awards next week and will be sure to keep you updated! #RWTechies